How Retailers use Data Science & AI to Read Your Mind As consumers nowadays are expecting and even anticipating highly personalized experience, retailers recognize this shift and start to leverage data and analytics to improve customer experience and thereby top line growth. Use of Data Science is a Huge Differentiator…
We specialize in creating highly customized machine learning algorithms in the marketing & retail analytics domain. Through our retail analytics solutions, we strengthen our client’s retail and marketing efforts and ensure that their brand image and customer loyalty reaches and remains at the peak.
Our innovative retail & marketing solutions have unique strengths based on multi-faceted academic and practical experiences in wide-ranging industries.
Using our Brand Audit Metrics and Market Measurements we provide insightful and innovative services as detailed below.
Retail Analytics Services
Market Research Case Studies
A LEADING MARKET RESEARCH COMPANY IN DUBAI SINCE 2004
We have developed a wide range of research services to suit your information needs, time and budget:
> Customized Research Solutions – Designed to address your specific information needs.
> Subscription Research Solutions – Low cost and fast turn-around solutions using our panels and groups.
> Syndicated Research Solutions – Regular, periodic reports on several industry segments.
“Research is creating new knowledge.” — Neil Armstrong
That’s why we, as a leading market research company in Dubai, offer different types of Research methods that fulfill the needs of each and every type of research requirement. Our Research methods meet very high standards of quality and fulfill the needs of our customers. Click here to read more about our Research Types.
“We cannot solve our problems with the same method we used to create them” – Albert Einstein
That’s why – We challenge ourselves and our clients to use Market Research more creatively in order to solve problems, develop insights and connect with their customers. Use our Innovative, Efficient and Cost-Effective Techniques. Click here to read more about our Innovative Research Techniques.
OUR RESEARCH PROCESS
“Highly organized research is guaranteed to produce nothing new.”— Frank Herbert
All our studies have highly Structured, Scientific and Statistically Valid Research Design, Extremely Stringent Quality Controlled Field Work, Sophisticated Analytics leading to Actionable Insights. Click here to read more about our Research Process.
OUR RESEARCH PRINCIPLES
“An army of principles can penetrate where an army of soldiers cannot.” – Thomas Paine
As a leading market research company in Dubai since 2004, we understand the value of Accurate Information in your Decision Making and Business Success and hence base all our work on highly ethical codes of research practice. Click here to know more about our Research Principles in detail.
THE 3V’S OF RETAIL
VOLUME, VARIETY & VALUE
Through retail analytics, we assist clients in answering the key questions.
- Whom to target?
- What products to keep & how much?
- How to drive volumes?
- How to maximize value?
Customer Segmentation & profiling
Market Basket Analysis
Safety Stock Optimization
Promotion Impact On Sales
Modeling Brand Affinity