We provide a balanced and structured multi-lingual, multi-transaction and multi-channel Mystery Shopping Surveys for statistically validated results.
Our Mystery Shopping Surveys are based on regular and periodic service standard audits of the various branches and centers of the client organization and are conducted through a combination of Mystery Shoppers and Observation Techniques which measure pre-specified quality attributes using tools like Balanced Score cards and KPI’s, etc.
We help you observe your Customer Experience!
Our Mystery evaluations are not only internally oriented i.e. comparing service quality performances of various branches but are also External-Focused for relative positioning and comparison to Best Practices in the region as well as globally in view of UAE’s emerging position as one of the top business location in the world.
We offer range of research solutions and each of our Mystery Shopping event and incident is carefully calibrated based on the components of customer profile and transaction types to ensure that all aspects of dealings in terms of customer profile and transaction combinations are measured in a robust representative manner for statistical validation of the results.
Audio and Video recordings of the Mystery Shopping surveys are provided wherever possible.
Highlights of Our Mystery Shopper Surveys
- Balanced Mix of Consumer Profiles
- Enacting a Mix of Product Buying Stages
- Combination of different shopping channels
- Regular and Frequent Site Visits
- Accurate Replication of Consume Behavior
- Trained and Attentive Mystery Shoppers
- Audio & Video Surveillance During Site Visits
Now enhanced with AI
Paragraph: A handful of mystery shopper visits can flag an issue at one location — but spotting a pattern across dozens or hundreds of visits by reading reports manually is slow and easy to get wrong. We’ve added AI analysis across the whole program, not just individual reports.
AI-Driven Capabilities
- AI-assisted pattern detection across reports — flags recurring issues across locations, staff, or time periods that would be nearly impossible to catch by manual review alone
- Scoring consistency checks — flags when different shoppers appear to be scoring the same criteria inconsistently, protecting the reliability of your data
- Computer vision analysis on shopper photos — automatically checks shelf compliance, uniform standards, or store presentation against your brand guidelines at scale, rather than manual photo review
- Natural language summarization of open-text notes — condenses hundreds of shopper narrative comments into clear, digestible themes per location
- Trend dashboards by region or staff — surfaces systemic issues (e.g. one region consistently underperforming) automatically, rather than requiring a manual cross-report comparison
We have conducted Mystery Shopping Surveys for:
- High End Restaurants
- Fast Food Restaurants
- Groceries & Supermarkets
- Retail Outlets
- Electronics & Consumer Goods
- Governments Departments
- Banks & Money Exchange Houses
- Hospitals & Pharmacies
We have conducted Mystery Shopping Surveys in:
- All of U.A.E including western region
- All of GCC
- Northern Africa & Middle East
- South Asia